Services
Editorial
Editorial Services:
Book Design; Cover Design, Typesetting
Photobook Design
Ebook Design
Digital Publication Design
Brochure and Catalogue Design
Print Production
Branding
Branding Services:
Brand Strategy
Brand Identity Design
Brand Guidelines
Brand Naming
Tagline Creation
Advertising
Advertising Services:
Creative Concept Development
Ad Design and Production
DTP
Web & Digital
Web & Digital Services:
Website Design
Search Engine Optimisation
Email Design
Art & Illustration
Visual Art Services:
Commissioned Artwork
Murals
Art Consultation
Art Event Reporting
Graphic Art Services:
Concept Art
AI Art
Illustration Services:
Editorial Illustration
Infographic Design
Advertising Illustration
Character Design
Storyboarding
Products
Shop
Physical Products:
Original Artwork
Learn
Blog
Blog:
Self-Publishing
Services:
Editorial
Book Design
Digital Publication Design
Brochure and Catalogue Design
Print Production
Branding
Brand Strategy
Brand Identity Design
Brand Guidelines
Brand Naming
Tagline Creation
Advertising
Creative Concept Development
Ad Design and Production
DTP
Web &
Digital
Website design
Search Engine Optimisation
Email design
Art &
Illustration
Commissioned Artwork
Murals
Art Consultation
Art Event Reporting
Concept Art
AI Art
Book Illustration
Editorial Illustration
Advertising Illustration
Character Design
Storyboarding
Products:
Shop
Original Artwork
Learn:
Blog
Self-Publishing
About
Introduction
Riaan Wilmans Art and Design, situated in Pretoria, South Africa, specialises in book design and visual art, catering to clients globally, with a focus on self-publishing authors, trade publishers, and university presses in terms of design, and interior designers, interior architects, architects and art collectors when it comes to art.
Riaan conducts meetings at Mesh Club Rosebank in the Keyes Art Mile, Johannesburg, and at Spaza co-work space in the Karoo Lifestyle precinct, Pretoria, although the majority of client interactions occur via email: info@riaanwilmans.co.za.
Background and Experience
Boasting over a decade of experience in Visual Art within private studio practice, Riaan honed his expertise to include both print and digital design, culminating in a BTech in Multimedia obtained in 2012.
Vision and Mission
This professional evolution prompted the rebranding of his creative studio, now with a renewed mission: to assist in visually realising others’ ideas as well.
Unique Selling Proposition (USP)
Riaan’s creative methodology is underscored by a commitment to craftsmanship over mass production and the often resulting generic aesthetics. His goal is consistently to unearth and visually express the intrinsic emotion and core concept of each project.
Personal Story
Equipped with a BTech in Multimedia and a decade’s worth of visual art experience, Riaan accrued further invaluable expertise across diverse domains: as a Graphic Artist in Landscape Architecture, as a Graphic Designer in Advertising, as a Graphic Design Lecturer in Higher Education, and in Publishing as both a Litho Printer and Graphic Designer. This wealth of experience paved the way for establishing his own enterprise.
Clientele and Achievements
Presently, Riaan collaborates with three eminent Social Science publishers: HSRC in South Africa, Royal Collins in China, and Boydell & Brewer in the UK.
A notable achievement includes becoming the HSRC’s ‘go-to designer’ for their most demanding titles, leading to the reimagining of their most prestigious series: ‘State of the Nation’ and ‘Voices of Liberation’.
A Letter of Recommendation is available here.
About
Specialising in bespoke book design and visual art. Serving international clients with a focus on self-publishers and academic institutions.
A synthesis of over a decade in visual art and advanced multimedia design informs Riaan’s mission to visually manifest your ideas with a unique touch.
Riaan’s diverse background has led to partnerships with leading publishers like HSRC, Royal Collins, and Boydell & Brewer, enhancing prestigious series and challenging titles.
Experience the craft that elevates ideas to art. View Riaan’s portfolio and start your project at info@riaanwilmans.co.za.
Packages:

Book Launch
Cover design, interior book design, ebook design, author website design, promotional materials for advertising the book such as posters, banners, and social media graphics.

Publication
Editorial design for books/magazines, cover design, illustration and graphic art for book covers and interiors, advertisement designs for promoting the books.

Corporate Identity
Brand design (logo, business cards, letterhead, brand guidelines), website design, editorial design for corporate reports and presentations, advertising materials for both print and digital.

Advertising
This includes ad campaign design, social media graphics and Google Ads, as well as website design.

Ecommerce
Website design with e-commerce integration, graphic design, advertising materials for social media and Google Ads, and branding for the online store.

SEO & Analytics
Keyword research, SEO audit, on-page SEO, off-page SEO, content creation and optimisation, technical SEO, local SEO, SEO analytics and reporting, competitor analysis, and SEO strategy and planning.

Digital Presence
Website or blog design, social media graphics, branding (logo, business cards), promotional materials for collaborations or sponsored content.

Art Gallery
This includes catalogue design, promotional materials for exhibitions (posters, invitations, social media graphics), and website design for galleries.

Artist Portfolio
Website design for portfolio showcase, branding for the artist (logo, business cards), advertising materials for exhibitions or shows, social media graphics.

Featured Project
Brief: Design a comprehensive Book Launch Package that includes cover design, typesetting, formatting, and editorial illustrations for chapter openers. This package should also encompass the design of a publishing imprint logo and social media advertisements for the book.
Creative Response: The cover design was deeply influenced by themes of decolonisation and Marxist segregation. Each segment of the design adopted its own distinct style: the lower section employed a serif font to represent European influence, while the top section utilised a handwritten font to symbolise unemployment. This thematic consistency was maintained throughout all design materials.
The author used the book cover to market his book on social media using Facebook, and on television; channel eNCA and SABC.
Featured Project

Creative response: A cover design influenced by decolonisation and Marxist segregation, with each segment in its own design style; the bottom part with a serif font signifying European influence, and the top part with a handwritten font signifying unemployment. The same theme was taken through to the rest of the design material.
The author used the book cover to market his book on social media using Facebook, and on television; channel eNCA and SABC.
Visual Art
Testimonial
“
It was extremely easy and a great pleasure to work with Riaan. As per his webpage details he submitted to me seven great first proposals for my book cover. All were stunning in their own right and it was difficult to make a choice.
—Dr. Georges Hess
”
Testimonial
—Dr. Georges Hess
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Blog
The advantages of ebooks
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Portfolio



